Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Tuesday, September 8, 2009

Kontera

Kontera is a pay per click advertising company that uses Contextual advertising. This method creates a much different look than other pay per click advertisers like AdWords, but the method of making money through this pay per click program is the same.

What is Contextual Advertising?
Contextual advertising is a way to incorporate pay per click advertising into the text of any given website or Web page. Anyone with a blog or website who signs up with Kontera places a code on the page, much like using Google advertising. The ads are then placed automatically by Kontera without any more effort on the part of the blogger or webmaster.

Like Google Advertising, Kontera pay per click advertising is placed based on the keywords on the page. Unlike Google advertising, Kontera doesn't place ads in one area on the page. Instead, it links the ads directly to the keywords. The keywords that have pay per click ads attached are noticeable by blue highlighting and underlining of the word.

Pay Per Click Advertising
The key to making money through pay per click advertising is having keywords that will translate into interest from readers. Since the webmaster or blogger is not in control of which words are chosen by Kontera for pay per click advertising, the best strategy is to simply use a variety of keywords that relate to the topic of the page or site. This attracts more ads that will be of interest to readers who have come to the page to read about the topic.

The blue highlighting on the keywords may interest readers to find out more about that keyword. When an interested reader passes his cursor over the blue highlighted word, the ad pops up. And, if the reader is interested in the ad and clicks on it, the Kontera account holder makes money.

The Benefits of Kontera
Anyone who places Kontera pay per click advertising on their site will have another stream of income from their page. Kontera can be used on the same page as Google Advertising and other ads, and it doesn't take up any extra space on the page the way most ads do.

Blogger makes it easy to use Kontera on its blogs, with a Kontera widget that requires only a few clicks to implement the ads on a blog. HubPages also uses Kontera on its pages. HubPages writers add their Kontera publisher number to their HubPages account and can then choose which hubs include the pay per clicks ads.

To use Kontera on these sites requires that the writer sign up for a Kontera account and be assigned a publisher number. Some publishers, such as HubPages, take a percentage of the Kontera revenue.


Monday, August 31, 2009

Casale Media

Casale Media is an online advertising network specializing in serving banner ads across their network of over 4,000 websites. Their software will handle ad delivery, targeting, campaign management, and “Second-by-Second Reporting and Optimization” for their clients.

Casale Media aims to make sure their clients’ online marketing and advertising goals are met. Clients can target their campaigns to viewers in many combinations of over two hundred nations all over the world, select states, provinces, regions and cities and even their zip, postal and area codes in the U.S. and Canada. Campaigns can also be targeted by channel, time of day and day of week, language, bandwidth, OS, web browser, frequency, creative performance, and retargeting.

Casale Media offers advertisers maximum quality control over campaigns through the option of excluding non-complimentary sites from campaigns and standard above the fold and early impression placements.

Thursday, August 27, 2009

YouSayToo

YouSayToo is an ad revenue sharing website designed for bloggers. YouSayToo is designed for bloggers because after setting up a profile, bloggers can post all their blogs on YouSayToo in an attempt to increase their readership. YouSayToo allows bloggers to put all of their blogs and content in a single location. In order to add a blog on YouSayToo, bloggers must provide their RSS feed URL which allows YouSayToo to display a blog’s most recently updated content. YouSayToo is essentially a no-risk way to increase a blogger's readership. YouSayToo does require bloggers to provide a dofollow link to YouSayToo on each blog added on the website. At the same time YouSayToo will provide a backlink to the blogger's blogs so the links are mutually exchanged. YouSayToo is extremely useful for people blogging for money in that YouSayToo gives half of the ad revenue generated to the blogger’s YouSayToo page. YouSayToo uses Amazon and Google Adsense ads which are the most trusted advertising services. By the same token it is hard to believe the success of actually receiving money from YouSayToo.

If you are interested in how to make money blogging, you say to seems like a very feasible option. I am not exactly sure how YouSayToo is able to transfer ad revenue generated from the site to its users considering the minimum cashout for services such as AdSense are very high (at $100USD). YouSayToo has some serious potential for the future in that like I said it does not take much work on the part of the blogger to use YouSayTo. As of now, YouSayToo is relatively new and for a blogging community is still not generating very much traffic. In fact, despite the many users who have become a part of YouSayTo, the website has a google pagerank of 4 which is good, but still weak for a community blog…particularly one that is purported to be a money-making strategy. While I have made money blogging, money is not my purpose for blogging. Sure I would love to make money blogging, but writing is more of my passion. In other words I write because it is a hobby, not because it is a job. Of course if it was true that YouSayToo paid its members a massive amount of revenue, what blogger would possibly refuse? However, it does not yet seem that way and the features on YouSayToo are still limited. There are a few cool things such as sending buzz to the YouSayToo community and increasing readership through visitors of YouSayToo; however, like I mentioned before, YouSayToo still does not have a very big community yet.

Friday, August 21, 2009

Axill

Axill is an Internet media company that aims to innovate in web advertising space. Therefore, they provide advanced and targeted solutions for all advertisers and publishers.


In this website, you can learn about the possibilities this company offers to their customers, who their clients are, and how they aim to increase their revenues and save their money. Moreover, they offer access to profiles, performance metrics and demographic statistics.


In this way, they strengthen the partnership between advertisers and publishers. So, if you want to increase your revenues and your web presence, just visit this site.

Tuesday, August 18, 2009

Linkworth

Linkworth is an advertising network with multiple opportunities available for bloggers and webmasters to monetize their site. They have sponsored post, text link ad, and banner ad options available.

To recieve sponsored post or text link ad opportunities you must sign up for these options after you register an account. Then you wait for opportunities to come to you. They have 2 options on how much of the commission you want to get per transaction, 50/50 or a 70/30 split. The advantage with the 50/50 split is even though you only get half instead of 70% of the money, you should get a lot more opportunities. This is because Linkworth gives these accounts priority. Try the 70/30 and if you haven't received opportunities for a couple weeks, I recommend switching it to the 50/50.

Linkworth also has an affiliate program for referring publishers. If someone you refer earns 100 dollars you get a 50 dollar bonus. Linkworth does payments by check, paypal, or direct deposit. They do require U.S citizens to fill out a tax form online before they are paid.

Wednesday, August 12, 2009

Chitika

Chitika, Inc. is one of the largest search-targeted advertising networks. The company serves over 2 billion ads per month across more than 34,000 websites. The company was co-founded in 2003 by Chief Executive Officer Venkat Kolluri and Chief Technology Officer Alden DoRosario, both former Terra Lycos data mining engineers. The name Chitika means "in a snap" in the South Indian language of Telugu.

Publishers: Chitika offers search-targeted advertising solutions. Web publishers can make money from their search engine traffic using our smart, personalized targeting ad solution that provides premium content called: Chitika | Premium. These ad units can be used on websites with Google AdSense or as an AdSense alternative.

Advertisers: Chitika offers search marketing, with a pay per click program specifically designed to target users in the Chitika content rich network based on their ‘intent driven’ search activity.

Chitika commands more traffic than the fifth-largest search engine, ask.com; gaining towards Microsoft Sponsored Search. Chitika has been noted as an early adapter with their use of images displayed next to textual ads.

Chitika | Premium

These ad units are smart, personalized targeting ad solutions that provides premium content. Chitika | Premium ad units are Pay per click (CPC) and designed to be their highest performing ad unit Cost per impression (eCPM) available to date.

Chitika | Premium display targeted to the search query from a major search engine that brought the visitor to the page within the Chitika network of publishers. This is how the ads monetize the "second click".

Chitika | Premium ad units are 100% compatible with Google AdSense. According to Chitika the Chitika | Premium ad units do not conflict with the Google AdSense terms of use because the ad units are not contextual and the ad units do not look like Google AdSense ads.

Friday, August 7, 2009

WordLinx

WordLinx is a pay-per-click advertising system. Advertisers pay members $0.01 USD and upwards per click to visit their website. They can bid more per click if they want their advert to appear at the top of the list. WordLinx charges advertisers a small commission to cover admin and running costs.

Members earn $0.01 USD and upwards per click by visiting sites by clicking on text link adverts. The more adverts that are clicked, and sites visited, the more money will be earned. You can use your earnings to buy clicks for yourself (with no commission), or have the money paid out to you.

Members are only shown adverts when an advertiser has paid for a campaign. That way there will always be money to pay members. Many other programs pay their members without balancing it against their their income, hoping more people will invest. Such programs usually collapse in a few months and take everyone's money with them. Always check you are dealing with a responsible company that pays realistic rates. If the maths don't add up, you won't get paid. It's as simple as that.